The city is your stage, the street is your voice
Merchandising agency: a visible and well-established brand on store shelves
Merchandising encompasses the techniques used to optimize product presentation in stores: placement, number of facings, shelf layout, product highlighting, and compliance with commercial agreements. Merchandisers regularly visit retail locations to ensure flawless execution.
What is merchandising?
Product placement, shelf stocking, shelf inventory counts, and monitoring of promotional activities at your retail locations.
- Ensure the successful launch of a new product
- Verify that promotional activities have been implemented
- Reduce stockouts and gain shelf space

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An impact on sales
With this system, you can take action at the exact moment the customer decides to make a purchase.
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Trained teams
Recruitment, product training, and coaching: Your field teams represent your brand.
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Broad coverage
Large retail stores, specialty chains, boutiques, and airports in France and Europe.
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Data-Driven Management
Inventory reports, photos, sales, and out-of-stock items are regularly reported to adjust inventory levels.
The budget for a “merchandising” campaign depends on the area covered, the duration, the number of media outlets or teams involved, and the creative work. We’ll provide a detailed quote within 24 hours of receiving your brief, including several options if needed.
Tip from 10STRICT: Ask for before-and-after photos at every visit—it’s the simplest proof that the work was done.
What does an in-store merchandiser do?
custom-made
the staff
environmental responsibility
immersive
custom-made
Fully customized retail marketing campaigns, designed to meet your goals and captivate your target audience with specific initiatives tailored to your brand.
the staff
Our qualified and experienced staff are on hand at every stage of the campaign to ensure a smooth, professional execution that fully meets your expectations.
environmental responsibility
Our retail marketing campaigns incorporate an eco-friendly approach, prioritizing sustainable and environmentally responsible solutions to create a positive impact at every level.
immersive
Create a captivating and interactive experience for your audience by immersing them in a unique atmosphere that fosters engagement and leaves a lasting impression.
YOUR MERCHANDISING PROJECT IN 5 CLEAR STEPS
1
YOUR EXPECTATIONS
We listen carefully to your needs and goals. During our initial consultation, we’ll identify your specific expectations so we can offer solutions that are perfectly tailored to your brand.
2
THE STRATEGY
Once your goals have been defined, we develop a customized strategy. We analyze your target audience, the most relevant locations, and the appropriate formats to maximize the impact of your message.
3
THE HUMAN
A key factor in our success is our focus on people. We assemble a dedicated, trained, and motivated team to ensure that every project is carried out successfully. People are at the heart of our approach to delivering a high-quality experience.
4
LOGISTICS
We handle all aspects of your campaign’s logistics. From promotional materials to on-site setup, everything is coordinated to ensure that every detail is executed flawlessly.
5
REPORTING
Finally, we track and measure the impact of your campaign. We provide you with detailed reports, including key performance indicators (KPIs), so you can evaluate the results and adjust future actions as needed.
Our Other Areas of Expertise in Retail Marketing
No matter where you are, 10STRICT is there to help you right in your neighborhood
The 10STRICT teams are right by your side! Paris, Berlin, Barcelona, Madrid, Amsterdam, Dubai, Shanghai, Miami, London…
No matter where you are, location is no obstacle. We’re everywhere, ready to collaborate and help your projects shine on a global scale.




















FAQ
What is merchandising?
Merchandising encompasses the techniques used to optimize product presentation in stores: shelf placement, number of facings, organization by product category, and highlighting new arrivals and promotions. Its goal is to make the product visible, accessible, and appealing when the customer is making a purchase decision.
What does a merchandising agency do?
A merchandising agency sends merchandisers to your retail locations to arrange products according to the planogram, stock the shelves, set up point-of-sale displays, verify prices and product availability, and monitor promotional activities. It provides a report with before-and-after photos after each visit.
How can you verify that merchandising is being done properly?
The simplest way to verify this is through before-and-after photos taken after each visit, accompanied by a standard questionnaire regarding product availability, price, and placement. This data, consolidated by store and by retail chain, makes it possible to quickly identify the retail locations where merchandising needs to be corrected.