Tactical Media: Turning the Urban Environment into Advertising Media
10STRICT’s Expertise: Successful Brand Activation
At 10STRICT, rather than imposing an intrusive message, our tactical media solutions blend seamlessly into the consumer’s environment—whether at home, on the street, at work, or during leisure time.
This proximity helpsmaximize audience retention and engagement.
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Consumer-Focused Advertising
Tactical advertising placements are seamlessly integrated into your audience’s daily lives. By appearing in strategic locations—such as cafés, bakeries, fast-food restaurants, and waiting rooms—your message is seen at the right time and in the right context, thereby maximizing its effectiveness.
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Brand Image and Differentiation
Communicating through original and unexpected mediums strengthens your brand identity. By taking an unconventional approach, you capture attention and spark curiosity, which helps drive engagement and ensures your advertising message sticks.
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Creative and Innovative Support
Tactical media offers unlimited creative freedom. You can tailor your messaging to unique and surprising formats, creating a “wow” effect with your audience. This ability to leave a lasting impression helps boost word-of-mouth and social media sharing.
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Measurable Impact
Unlike traditional media, which is often perceived as too intrusive, in-store advertising fits naturally into consumers’ daily lives. Its highly precise targeting delivers high-quality exposure, ensuring a higher recall rate. In addition, some campaigns may include interactive features (such as QR codes and digital calls to action) to measure their effectiveness and generate an optimal return on investment.
We design and executeunforgettable streetmarketing campaigns that are perfectly tailored to your specific needs.
Tactical Media: Try it and you'll love it
custom-made
the staff
environmental responsibility
immersive
custom-made
Fully customized street marketing campaigns, designed to meet your goals and engage your target audience with specific initiatives tailored to your brand.
the staff
Our qualified and experienced staff are on hand at every stage of the campaign to ensure a smooth, professional execution that fully meets your expectations.
environmental responsibility
Our street marketing campaigns incorporate an eco-friendly approach, prioritizing sustainable and environmentally friendly solutions to create a positive impact at every level.
immersive
Create a captivating and interactive experience for your audience by immersing them in a unique atmosphere that fosters engagement and leaves a lasting impression.
Tactical Media in 5 Clear and Effective Steps
YOUR EXPECTATIONS
THE STRATEGY
THE HUMAN
LOGISTICS
REPORTING
our other areas of expertise in street marketing
No matter where you are, the tactical media platform
is right at your fingertips
The 10STRICT teams are right by your side! Paris, Barlin, Barcelona, Madrid, Amsterdam, Dubai, Shanghai, Miami, London…
No matter where you are, location is no obstacle. We’re everywhere, ready to collaborate and help your projects shine on the global stage.
FAQ
What is street marketing?
Street marketing is a communication strategy that involves promoting a brand, product, or service through creative and impactful activities in public spaces. The goal is to capture the attention of passersby and create a memorable interaction.
How far in advance do I need to confirm the service with you?
To ensure a seamless and memorable event, we recommend finalizing your plans at least one month in advance. This allows us to fine-tune the details, assemble our teams, manage logistics, and reserve the necessary equipment. Proper planning is essential to avoid unexpected issues and ensure a successful experience for you and your guests. Please feel free to contact us to discuss your plans!
What types of clients or industries do you work with?
We work with a wide range of clients, from major international brands to innovative startups. We operate across a variety of industries, including fashion, food, technology, events, automotive, and many others. We tailor our approach to each industry to create customized street marketing campaigns that align with each client’s specific needs and goals. No matter your industry, we have the solutions to help you stand out on the street.
Do you offer custom solutions?
Yes, at 10STRICT, we offer customized solutions tailored to your specific needs. We work closely with you to create unique and impactful solutions that perfectly align with your goals.
Do you travel all over France? Abroad?
Our agency is based in Paris, but we travel throughout France and internationally. We have organized events and street marketing campaigns in cities such as London, Madrid, Brussels, Geneva, Mykonos, Milan, and New York.
Are your campaigns environmentally friendly?
At 10STRICT, we take the environment very seriously. We operate in compliance with environmental standards and implement responsible practices, including waste management, systematic cleanup after every event, and the use of sustainable materials. We ensure that every campaign is clean and respectful of our planet.
How do you measure the impact of a street marketing campaign?
We measure the impact of our campaigns using several tools: tracking interactions, feedback via QR codes, photo/video reports, and on-site surveys. This data allows us to accurately assess the reach and effectiveness of each initiative.
In addition, we provide a detailed report at the end of each campaign, including key statistics, on-site feedback, and images from the event to give you a comprehensive overview of the results achieved.
What are your rates for a street marketing campaign?
Our rates vary depending on several factors, such as the size of the campaign, its duration, the location, and the complexity of the activities to be implemented. Every project is unique, which is why we prefer to provide a customized quote. Based on your goals, we will work with you to determine the most suitable solution while staying within your budget. Please feel free to contact us to discuss your project and receive a detailed quote.
Can you obtain municipal permits for campaigns?
We handle all the necessary administrative procedures to obtain municipal permits. We have the experience and connections needed to ensure that your campaign complies with all local regulations, so you can focus on the impact of your message with complete peace of mind.