10STRICT, the agency that reconnects the street with brands
10STRICT is a street marketing and outdoor advertising agency based in Paris. We work with luxury houses and premium brands to transform the streets into spaces where they can connect with their audience through roadshows, custom-designed booths, guerrilla advertising, clean tags, brand takeovers, and experiential activations.
Our ambition can be summed up in one sentence: to restore the street to its rightful place as the primary medium—one where a brand isn’t just displayed, but experienced.
Our History: Our Roots in Outdoor Marketing
10STRICT got its start on the streets. Before we became an agency, we were out in the field: putting up posters in the early morning, scouting out walls, intersections, and sidewalks where thousands of eyes pass by every day, and moving our installations from one neighborhood to another.
From those years of outdoor marketing, we’ve retained a rare expertise: understanding how a city comes to life, and at what time, in what place, and in what form a message truly resonates with people. It is this on-the-ground experience that continues to make the difference in each of our campaigns today.
Our belief: reconnecting the street with brands
In this age of screens and ads that we scroll past without even noticing, the street remains one of the last places where a brand can create a genuine, physical, spontaneous, and memorable encounter.
We believe that the street is not just a medium—it’s a stage. Our job is to create surprising experiences there—ones that people photograph and share—so that passersby become spectators and then ambassadors.
Luxury as a Medium for Self-Expression
We work with luxury houses and premium brands in fashion, beauty, fragrance, and lifestyle. With them, the street becomes a showcase: every detail matters, from the choice of location to the finish of a wrap, from the teams’ attire to the quality of the content captured.
Fashion Week, product launches, store openings, collaborations: we design solutions that meet their high standards, with the discretion and precision they expect from their partners.
Our Approach: From Concept to the Streets
1. The Idea. We start with your goal to design the most effective campaign: a roadshow, booth, poster campaign, takeover, or activation.
2. Manufacturing. Custom furniture, wrapping, printing, and decor: we design and produce every element.
3. The location. Site surveys, permits, logistics, trained and uniformed crews: we handle everything on the day of the event.
4. Content creation. Professional photos and videos to extend the campaign on your social media channels.
+1 M
number of people affected
+10 M
samples distributed
+1 M
views on social media
20 cities
in France, in Europe, and around the world
Our Values
custom-made
the staff
environmental responsibility
immersive
custom-made
Fully customized street marketing campaigns, designed to meet your objectives and captivate your target audience with specific initiatives tailored to your brand.
the staff
Our qualified and experienced staff are on hand at every stage of the campaign to ensure a smooth, professional execution that fully meets your expectations.
environmental responsibility
Our street marketing campaigns incorporate an eco-friendly approach, prioritizing sustainable and environmentally responsible solutions to create a positive impact at every level.
immersive
Create a captivating and interactive experience for your audience by immersing them in a unique atmosphere that fosters engagement and leaves a lasting impression.
OUR CLIENTS
Some of our projects
No matter where you are, 10STRICT is there to help you right in your neighborhood
The 10STRICT teams are right by your side! Paris, Berlin, Barcelona, Madrid, Amsterdam, Dubai, Shanghai, Miami, London…
No matter where you are, location is no obstacle. We’re everywhere, ready to collaborate and help your projects shine on a global scale.
Frequently Asked Questions About 10STRICT
Who is 10STRICT?
10STRICT is a Paris-based street marketing and outdoor marketing agency specializing in brand activations for luxury and premium brands.
Which brands do you work with?
We work primarily with brands in the fashion, beauty, fragrance, and lifestyle sectors, such as Merit, OUAI, Patyka, Manucurist, Sephora, and Juliette Has A Gun. Our client list is featured on this page and in our portfolio.
Where do you work?
We are based in Paris and operate throughout France, Europe, and internationally: London, Madrid, Berlin, Milan, Dubai, New York, Shanghai, and many other cities.
What does “reconnecting the public with brands” mean?
We firmly believe that the street remains one of the few places where a brand can physically connect with its audience. There, we create experiences that surprise and inspire people to share them, rather than simply putting up posters.
How do I work with 10STRICT?
Please contact us with your goal, the city, and your desired date. We’ll get back to you within 24 hours with an initial recommendation and a free quote.
Looking to bring your brand to life on the street? Let’s talk about your next campaign: we’ll get back to you within 24 hours with a free quote.